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Expedia has just unveiled its 2026 travel report, detailing the top trends and destinations for the coming year. Based on a survey of over 29,000 travelers, the 2026 trends emphasize unique itineraries and intentional travel, moving away from past years’ “cookie-cutter” schedules to embrace local culture and highlight lesser-known destinations. Expedia is highlighting its own Destinations of the Year, with spots from Big Sky, U.S., all the way to Okinawa, Japan topping the list.
Traveling for concerts and music festivals has also recently become a major trend, with fans trekking across Europe for Beyoncé’s Cowboy Carter tour or heading to Puerto Rico for Bad Bunny’s recent 30-day residency in San Juan. This fan-centric tourism extends beyond music: Expedia’s study found that 57% of travelers are likely to attend a local sporting event while traveling, from the viral Savannah Banana basketball team to Muay Thai fighting tournaments in Koh Sa-mui, Thailand. Adventure seekers are ready to take a front-row seat for all of the action and Expedia can help you get there without spending your entire budget.
No matter what you choose for your 2026 travel plans, Expedia is your go-to platform for curating any kind of travel journey and experience. It makes booking easy, covering not just accommodations but also flights, cars, and activities, allowing you to finalize all your travel plans in one place.
Expedia rewards members can also enjoy significant savings, including automatic discounts of 10% or more. Members also earn OneKeyCash back (up to 6% in OneKeyCash for every dollar spent!) and can get extra cash back with RetailMeNot on Expedia purchases. Signing up for the completely free One Key membership program automatically unlocks rewards and benefits across Expedia, Hotels.com, and Vrbo.
Need further inspo? Keep reading for some of the top destinations to explore with Expedia in 2026.
Big Sky, U.S.
Once solely considered a winter destination, Big Sky, Montana, transforms in the warmer months, offering a plethora of activities like hiking, fly fishing, mountain biking, and horseback riding for all types of adventure seekers. Travelers looking to reconnect with nature can indulge in tailored experiences such as fly fishing on world-famous blue-ribbon trout streams or spend a day at a dude ranch immersing themselves in the authentic cowboy spirit.
For a more laid-back travel experience, consider the Montage Big Sky, which features an onsite spa with a variety of Ayurvedic treatments, aromatherapy, and beauty services. All 139 bespoke rooms boast curated touches to make your stay feel extra special, from heated floors and premium bedding to in-room fireplaces that create a truly luxurious treat.
Okinawa, Japan
Whenever you’re in the mood for an international adventure or tropical getaway and can’t seem to decide, Okinawa, Japan combines the best of both. Enjoy beautiful beaches that come with a rich history. Immerse yourself in the rich culture and keep an eye out for humpback whales while you’re at it.
You can book a luxurious stay without breaking the bank if you stay at Oriental Hotel Okinawa Resort & Spa. The property is set on a hilltop, so the ocean views cannot be beat. Take advantage of the full-service spa in between trips to the white sand beaches.
Savoie, France
Savoie, France is a dreamy destination for anyone who is a fan of winter sports or yummy regional cuisine. It’s home to some of the world’s largest ski spots like La Plagne and Les Trois Vallées. When there, you’ll also be surrounded by gorgeous architecture and unique traditions and heritage.
Treat yourself to a stay at Hôtel Le Diamond Rock to get the full experience thanks to perks like ski in and out access and a restaurant offering rergional cuisine. There’s even an on-site spa with five treatment rooms, including a steam room and a sauna so you can warm up after a day in the snow.
Sardinia, Italy
If you enjoy a variety of experiences throughout your vacations, consider making Sardinia, Italy the next stop on your global tour. There you’ll find stunning beaches with turquoise waters, sprawling mountains, fine culture and cuisine and plenty of historical and archeological sites to explore. Take tours of medieval towns, play water sports, try new culinary experiences and more.
To elevate your stay, the Casa Clàt – Boutique Hotel has everything you need to ensure the trip of a lifetime. This luxury hotel is complete with an art gallery, a lovely garden and it’s just steps away from a popular shopping district.
San Miguel de Allende, Mexico
Make San Miguel de Allende your next trip if you love to learn and take in lots of sights as you travel. The city is a must for anyone who loves art and architecture. Walk down charming cobblestone streets, pop into any number of art galleries and bask in the beauty and rich history all around you.
If you want this ideal, immersive trip to reach new heights, book your stay at the Hotel Amatte San Miguel de Allende. You’ll be cared for by a top-tier staff and will have the opportunity to enjoy a delicious meal at the hotel’s beautiful pool-view restaurant.
Fort Walton Beach, U.S.
Florida is known for its beach towns for good reason, so you’re in for a treat when you plan a trip to Fort Walton Beach. The white sands and palm trees will ease your mind with their beauty as you unwind, soak up some sun and keep an eye out for dolphins and sea turtles.
The Island Resort at Fort Walton Beach is a family-friendly spot to stay, complete with two outdoor pools, a playground and mini golf. Plus, you’ll be conveniently located near Okaloosa Island Beach and its boardwalk so get ready to make some fun memories in the fluffy white sands of Fort Walton.
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